Hi, I'm Sonja Frisch

I’m a UX designer based in Vienna, Austria with experience in delivering end-to-end UX/UI design for B2B software products.

My curiosity for the human and the creative led me to transition to UX design.

I advocate for a user research driven approach to design. The interface of an application is only the tip of the iceberg. The underlying structure and logic of the app are much more important to truly solve the right user problem.